After the madness and unpredictability of the Covid-19 pandemic and subsequent lockdown, we're finally getting back to some form of normality. 

Here's your round up of everything that's been happening over the past month at Electric.

Electric Space

Watch Mark Woolley explain the vision behind our latest concept: Electric Space 

Shared workspace  •  Event Space  •  Creative Space
"We will provide the atmosphere and culture of a leading salon, with inspirational surroundings and events with complete freedom for the individuals. We will attract the industry's finest hair stylists and creatives." 


Electric Salons reopen

After over 3 long months, we were finally able to reopen the doors of our salons across the UK on Saturday 4th July. Numerous measures have been introduced to protect both our staff and guests.

Watch Mark Woolley discuss how he used lockdown to develop a number of exciting new concepts for Electric here.



Mammoth Juice launched

At Electric, we are passionate about creating high-performance and ethical formulas for our professional product range, and following our passion for high-quality, natural, hand-sourced UK ingredients, we have introduced Mammoth Juices for our salons. Using organic fruit, vegetables, ‘superfoods’ and vitamin supplements, Mammoth Juices restore your body with the vitamins and minerals needed to help you grow quality new hair and keep your current hair healthy.


Mark Woolley judges Creative Head's Most Wanted Awards

On Monday 6th July, Mark Woolley joined some of the biggest names in the hair, beauty and fashion industries at Lock Studios in East London this year’s 20th anniversary of Creative Head's Most Wanted competition. With social distancing rules in place and all judges required to wear PPE, the process was a little different than previous years!


Great Thatched Barn Roof Completed

The thatched roof on the Great Thatched Barn is finally finished after 9 months of the excellent work of David Henton aka South Downs Master Thatchers. This beautiful, newly-restored historic building will house the next part of the Electric journey. It will feature an 11,000 square foot photographic and film studio & event space to sit alongside our new head office and product development lab at Falmer Court.


Electric IGTV channel launched

During lockdown, Electric launched our first-ever IGTV Channel on Instagram. The channel has seen exclusive videos from Electric Founder Mark Woolley, product information, archive footage from the Electric Studio, contributions from our Creative Ambassadors in the USA and Canada. 

Click here to check out the channel


Georgia makes Colour Trophy Final

Congratulations to Georgia from our Brighton salon on reaching the Grand Final of the L'Oreal Colour Trophy 2020. She made it through the semi-final with her submission (left), but due to Covid-19 the final will now take place next year on 7th June 2021 at Battersea Evolution.
Double congratulations are in order for Georgia, who is pregnant with her first child!