Blog

Haircon 2026

Hailed as the Uk's most exciting hairdressing brand, Electric is the creation of Founder & Creative Director, Mark Woolley. Disco…

Electric Sessions - Summer Colour Trends Forecast

Electric Sessions with Mark Woolley & The Electric Art Team Join us for an inspiring edition of Electric Sessions, featuring Mar…

We're Electric. You Can Be Electric Too - Creative Head Magazine October 25

The hair industry is constantly evolving, and many stylists are looking for brands that support creativity, independence, and community. Tha…

The Spark You Need - As Featured in Creative Head Magazine October 25

Electric is the definition of a modern hairdressing brand. Exciting, collaborative and full of brilliant products, inspirational workspaces…

Colour For a New Era - As Featured in September 25 Creative Head Magazine

Are you ready for a colour system that works in a completely new way? Where the same shades can be used to create permanent colours, gloss c…

Cosy Blonde: the hair colour of Autumn 22

Our Creative Director, Mark Wooley, tells you what to ask for and how to maintain this seasons hottest colour...  What should I…